Product thinking
The useful space between analytics and context
What building ChannelSpy taught me about turning public data into a useful point of comparison.
Your own numbers answer one set of questions. Knowing how other public channels perform answers another: what is typical in a niche, how consistent are uploads, and how much does an unusual spike change the picture?
Building ChannelSpy started with that need for context. Public channel data is available, but gathering it and turning it into a comparison takes work. A dashboard can make that process easier if it chooses the right comparisons.
The important decision was to look at typical performance. A mean can be heavily influenced by one unusually popular upload. Median-based scoring and outlier detection offer a different view: what the channel tends to do, rather than what happened on its best day.
I cannot speak for why a platform includes or omits a feature. My takeaway is narrower: there can be useful products in the work people do between existing tools. Finding that work starts with watching how someone tries to answer a question.
The interface is only part of the solution. A clear benchmark, an honest explanation of what it measures, and an export someone can use elsewhere are what make the report useful.